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How to get your blog discovered – the hard way

February 28, 2014

I would hope those that find something offensive or rude in any blog, would question it. Since I’m not well-traveled out of the US, how am I to know what might upset an Englishman or Australian? It is never my intent to be rude or insulting, but I’m not going to try to please everyone. That would be impossible.

Matthew Wright

A blogger, here in New Zealand, recently had to move his family after receiving death threats. The blog was also subject to a DOS attack. It was all reportedly triggered by comments about a car crash victim, which made a regional newspaper.

Hmmn Hmmn

Readership’s all about discovery, these days, but for me this highlights a pitfall. Some bloggers make controversy part of their brand. But in general I doubt that building a repute as ‘shock jock’, breakfast radio style, is a way to build a sustained audience.

That also begs questions about image, brand and repute. What brand do you want, as a blogger? It’s a tough one. Blogs are international these days. Content that might attract an audience in one country can also turn an audience straight off in another.

Blogging also doesn’t necessarily mean tell-all stories – a practise that might well be disrespectful of the dignity of others…

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  1. In the article, the blogger in question called a young man that died in a car accident “feral”. I don’t know the actual context, but I think people were upset about that and launched a campaign to shutdown his website.
    Knowing you, I don’t think you would ever say something that insensitive about another person. Especially if that person just died in a car accident.

    • Thank you for thinking so highly of me. Since being on this seizure medication, I often feel like I’m being rude. There are more days that I want to growl and yell, rather than smile and be sweet.

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